S. Banu Ardi

" Today, I've been taking care more than 30 brands - global and local brands to communicate well with their consumers in Indonesia

As a senior copywriter with over 12 years experience in creating a lot of exceptional advertising communication and strategy, I’ve been working for global and local brands in various product categories, making up those brands with personality, tailoring them to fit local taste, giving all of them great scores without any scare inside mind and heart of their consumers...“

WORK EXPERIENCES: 2000-PRESENT
Dentsu Indonesia | Publicis Metro | Dentsu Young & Rubicam | Nuvo Comm | Larasindo Adv

TEACHING COPYWRITING 2005-PRESENT

• University of Paramadina
  
• University of Indonesia

MORE WRITING EXPERIENCE
Over 10 years as writer for fiction articles in national newspaper and magazines as MODE, ANITA, ANEKA, WOW, BUANA MINGGU. And writer for “Marketing Column” in local daily newspaper BERNAS.

JOURNALIST EXPERIENCE
As journalist of Psychology Magazine "PSIKOMEDIA" 1992 – 1993
As journalist of College Tabloid "BULAKSUMUR" 1991 – 1994
As General Manager of College Tabloid "BULAKSUMUR" 1994 – 1995

THE CLIENTS

TOYOTA | MEN'S BIORE | DJARUM | SOYJOY | BANK MANDIRI | BRIDGESTONE | SHARP | FUMAKILLA | AJINOMOTO | HEWLETT-PACKARD | L’OREAL | NESTLE | INDOFOOD | CITIBANK | BARCLAYS | NOKIA | SONY ERICSSON | MERCK | PIGEON | RECKITT & BENCKISER | MINOLTA | LG | MOLTO |DURACELL | AIWA | CHEVRON | GADING PELANGI INDAH REAL ESTATE | PERWITA KARYA | WASKITA KARYA

This Kijang Innova Minor Change will give you & your family both pride and happiness along the road. Anytime, anywhere.

Toyota has been dedicating to developing Indonesia for 40 years. It's not a short time and will never end for the true togetherness from Sabang to Merauke in the past, now and then.

Life is so complete when we can complement other people's lives.

Come with a new campaign which highlights its advanced features both Toyota Entertainment System & Audio and Multi Information Display Steering Switches, Fortuner is perfect for those who need a fully strong control to conquer the world like you!

Get travel to Japan, China, Hong Kong, Singapore or Thailand without paying any cent? It's true! You can win that exotic trip by purchasing Toyota Fortuner, Avanza, Kijang Innova or New Rush. You also can get prize of gold, free insurance or low installment interest. The promo is available from October until December.

The Kijang Innova V Luxury and G Luxury Types come with new eminences to answer those who are seeking an elegant and non standard family car which will perfect their journey.

These variants of Kijang Innova absolutely answer family's need for owning the most ideal family car with affordable price and pursuing more experiences of family riding.

Come with new types of Diesel Engine and Automatic Transmission, Fortuner looks greater with fabulous accessories from Toyota Racing Development (TRD) and Smooth A/T which will strengthen those who love to conquer any challenges in their world!

It's really spectacular! For those who purchase Toyota Avanza, Kijang Innova or Rush, many great prizes are waiting for them! They can win Kijang Innova, LCD TV, BlackBerry Bold, Digital Camera, iPod Touch, Gold and get special installment. This promo campaign is available for June, July and August this year.